Building an impactful web design for international students wishing to study in Germany.
The Challenge
The DAAD asked us to take care of the web design, especially the UX/UI part of My GUIDE, a free platform for young people around the world who want to study in Germany. Functions should include a comprehensive dashboard, a scholarship and qualification checker, direct contact with universities, and further tools to organise studies, visa, accommodation and various formalities in Germany. The challenge was to turn a complex and technical product into a fun and usable tool for its users. The project required us to develop a scalable brand for an ever-growing product.
Our Solutions
We helped the client design a top-shelf digital product, resulting from a close and agile relationship with the DAAD team and their external technical partner. Its thoughtful web design concept made the complexity of the tool appear easy and playful for users, guiding them simply through its many functions. A comprehensive UI kit, which is modularly build of different components, makes it possible to continually scale the elaborate product.
Our Process
Our methodic approach and regular UX workshops with the client helped us deeper understand the target group and their needs. Prototyping helps us visualise and test solutions, which contributes to the optimisation of the user experience along the project. For a successful web design, it is essential for us to work closely with the developer teams from day one.
A growing project
My GUIDE’s objective is to continue to serve students globally as their needs grow - therefore, the tool constantly evolves and improves over time. Functionalities are added gradually and user flows are optimised to make My GUIDE the perfect tool for students looking to come study in Germany.
Ready to take the reins?
We’ll connect you with Victoria, our co-founder and lead UX expert. Her 15 years of experience working in digital projects makes her the perfect sparring partner for your team.
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